Client Overview: MidlandAF & OdessaAF
A media company in Midland, Texas, needed help ranking for target keywords to generate sales for their clothing lines.
They had little to no organic traffic before I began working on the websites and Google Business profiles.
Now, they are close to getting way more organic traffic and have way higher authority scores.
Here is a list of what I did to increase MidlandAF‘s and OdessaAF‘s organic traffic:
- Blogging/Content Marketing
- Meta Description Optimization
- Meta Title Optimization
- Meta Tag Optimization
- Page Speed Optimization
- Robot.Txt File Optimization
- Sitemap Optimization
- Competitor Analysis
- Backlinking
- SEO Auditing
- Optimized GBP and Posted Posts
Check out the screenshots below to see the results for the two websites and two Google business profiles. Check out my Local SEO Case study for a home service company to learn more about my approach.
MidlandAF Measurable Results
The site’s organic traffic grew from approximately 40 daily visitors to about 80 per day over the course of 10 months. Check out the search console screenshot above.
One of the target keywords for this campaign was “Events Midland TX”. MidlandAF ranks highly for that keyword now.
Local search queries, especially event-based keywords, often indicate strong commercial intent and high conversion potential.
OdessaAF Measurable Results
Last Words on this Local/eCommerce SEO Case Study
SEO is difficult, and it’s only getting more difficult. However, it is the most important investment you can make in your store, online or offline.
If you’re going to invest in an SEO campaign, then get it done correctly the first time.
Contact me today to learn more. Check out the other case studies.